Electronic Arts today announced two new original games for mobile phones based on the best-selling The Sims franchise. First up is The Sims Bowling, in which mobile gamers can lace up their bowling shoes and head for the lanes. Next is The Sims DJ, an innovative music and rhythm game that lets mobile gamers turn their cell phones into turn-tables and even create customized ringtones. .

Coming this holiday, music fans and enthusiasts have a chance to create their own tracks in a variety of popular genres, including Pop, Rock, Hip Hop and Dance with The Sims DJ. Mix and blend pre-recorded music from an extensive collection of tracks built into the game to help take your Sim to DJ superstardom! Conquer the clubs by matching tracks to the musical genres the club-goers in Downtown Pleasantville want to hear. Players can also earn Simoleons, The Sims version of currency, to spend on new music tracks and equipment, such as speakers, turntables, headphones, and shades. Use The Sims DJ to create ringtones from original songs, which can be saved to a phone and shared with friends!

The Sims Bowling is currently available on most wireless carriers in North America and Europe. The Sims DJ will be available on most major wireless carriers beginning in December.