I-play today announced the global launch of Central Bark, the sequel to the successful and critically acclaimed original mobile game, My Dog. Featuring 21 tricks to help casual gamers make these lively pups one of a kind, Central Bark is perfect for any canine lover. Central Bark features 200 different moves and improved AI. Raise your dog from a cheeky bundle of fluff into a loyal and loveable pooch and watch him grow while you play! With brand new environments that will plunge you and your canine friend into a big metropolitan city, plus new personalization features including the ability to take pictures of you or your friends, and upload them to personalize any of the in-game characters, such as the shop keeper or park warden. Find out more about the game by visiting www.iplay.com .