Activision and DreamWorks Animation SKG announced today that Activision will be opening a dedicated studio facility on the DreamWorks campus. The move, which establishes a higher level of collaboration between a Hollywood studio and a video game company, will facilitate simultaneous co-development between DreamWorks' CG feature films and Activision games based on those films.

In November of last year Activision signed a multi-year agreement with DreamWorks Animation for the exclusive video game rights to all current and future console platforms, PC, and handheld devices for DreamWorks' upcoming feature films Bee Movie, Kung Fu Panda, Rex Havoc and How to Train Your Dragon. The deal also extended Activision's rights beyond Shrek the Third to include potential future films in the Shrek franchise. The company's alliance with DreamWorks has resulted in more than $300 million in video game sales worldwide.