Square Enix Clarification
Company clarifies its plans for international market expansion.
Date: Friday, September 28, 2007
Author: James Fudge

SQUARE ENIX today issued a statment to clarify its position on overseas business development, after some comments made in this Financial Times report . The report said that Square Enix was hunting for a partner in the US and Europe to help raise overseas sales to 50 per cent of overall revenues within three years. Today a follow up statement from Yoichi Wada, President and Representative Director, SQUARE ENIX CO., LTD., was issued:

“It is crucial for us to expand our businesses on a global basis,” said Yoichi Wada, President and Representative Director, SQUARE ENIX CO., LTD. “At this point, our revenue from sales of games for console and handheld devices in overseas markets such as North America, the PAL territories and Asia accounts for about 50% of the total revenue in this segment. Given the fact that the size of overseas markets is now more than three times as large as the domestic market, we recognize numerous growth opportunities.

Our strategy to seize such opportunities is two-fold; (i) strengthen our own distribution channels developed by our local subsidiaries in these geographic areas, and (ii) diversify our content in accordance with user preferences in each area. Through these strategic initiatives, our initial goal within a time frame of three to five years is to raise our foreign sales ratio for console/handheld games from its current 50% level to approximately 75%. We shall continue our effort to better serve overseas markets.”

Renegade Game Chair Review
This game chair offers a decent feature set at a more reasonable price than Ultimate Game Chair's other pricier offerings.
The Book of Games Review
Volume One of this series of books does a grand job of introducing gaming to the masses, but offers a lot of familar information for gamers already in the know.
While Pac-Man's kart racing game is fun to play, it's not quite as challenging as other games in the genre.
Monkeys in balls should be strictly in puzzle games, not adventure games.
Monster House is a short but fun action game for the kids that adults will not enjoy playing..
Third chapter in the Legend of Spyro trilogy
Sequel heading to PC shortly after 360 release
Portal takes the cake
A few screenshots of LEGO Batman
Midway E3 Report
From Spyhunter to Mortal Kombat, Midway showed off its top franchises this year in L.A.
Traveller's Tales talks about preserving the elements of the series while creating a fun and interesting game that fans will appreciate.
A quick and dirty rundown of what we can expect from Activision's next big mutant superhero game.
Activision Impresses Again at E3 with Call of Duty 2, Marvel properties, Quake IV and so much more!