Kuma Games announced today the result of their second partnership with the American Film Institute's Digital Content Lab - a project entitled "Leaving the Game" - presented as part of this month's AFI DigiFest 2007. In collaboration with other technology and design innovators, Kuma has developed a prototype that leverages the video game engine to create dynamic storytelling, delivering a customized movie-like experience in real-time to your game console or PC. This groundbreaking advancement offers unparalleled opportunities to provide personalized content and precisely targeted advertising.

AFI DigiFest, produced by the AFI Digital Content Lab, showcased the best new digital and interactive content created for television, mobile devices, games and broadband. AFI Digital Content Lab is a collaborative production workshop that pairs television and content companies with technology and design innovators to prototype next-generation interactive applications.