Electronic Arts has announced that The Sims 3 sold more than 1.4 million PC/Mac copies within the first week making it the best-selling PC launch in EA’s history.

“With more than a dozen press awards, strong reviewer scores and positive feedback from The Sims community, we are thrilled with the success of The Sims 3 launch and the early sales indicate that we have another hit on our hands,” said Rod Humble, Head of the EA Play Label. “The volume of items created with The Sims 3 and downloaded online is a testament to how passionate The Sims players are. It’s their world now, we can’t wait to see everything players create and share.”

Fan intensity is evidenced through the more than 7 million downloads of player created content including: Sims, houses, stories and more. The Sims 3, also available for download from the Apple App Store for iPhone and iPod touch, shot up to #1 paid app position on launch day and has maintained that spot since launch.