Electronic Arts has officially launched The Sims Social on Facebook. Available in five languages and free to play, The Sims Social allows players to experiment with life, customize their homes in a variety of styles and create stories, even scandals with other Sims, as they explore the depths of relationships in the game. From acquaintances to lovers to rivals and archenemies, players can be each other's best friends or worst nightmares. The Sims Social also presents unique opportunities to grow and advance their Sims' lives, careers and households. The Sims Social will also feature real world in-game items from partners Dr Pepper, Dunkin' Donuts and Toyota that provide "extra boosts and benefits when players need them."

EA also announced that the in-game partnership with Dunkin' Donuts, America's top stop for coffee and baked goods, is live. Players will be able to enjoy Dunkin' Donuts menu items within the game. The collaboration will feature the integration of Dunkin' Donuts products in what EA calls "a fun and relevant way that add a sense of realism to The Sims Social."

Visit the game's web site at www.thesimssocial.com for more info, or log on to Facebook.