Activision Publishing today announced that it has begun shipping MTV's Pimp My Ride for the PlayStation 2 and Xbox 360. Players join MTV host and hip-hop star Xzibit as they rip through Pimp City in their quest to transform broken down vehicles into pimped out rides for pride and respect. Pimp My Ride thrusts gamers into the world of Pimp City where bling is king, and speed is everything. With Xzibit lending some tracks from his recently released CD, the game has a true MTV generation backdrop of urban music, art and sound where players step into the role of modification master to customize cars and redlining them through the streets. Players pick the mods, hooking up everything from tires and rims to subwoofers and flat panel TVs to transform the worst broken down beaters into pimped out masterpieces. Pimp My Ride is available now for the PlayStation 2 for $39.99 and will soon be availableon the Xbox 360 for $49.99. The game has been rated "T" ("Teen") by the ESRB for all versions.